If you are human, there is a fairly good chance you have a Twitter account. Like many other social media platforms, Twitter has managed to seep down to the deepest roots of our culture and society. So many debates in society about a number of topics begin and end on Twitter. In a way, Twitter has become a great community with both banes and boons.
While building a WordPress website, one of your chief goals is to increase engagement on the website. You ideally don’t want people coming to your website and leaving without acknowledging your presence. How can you make this happen?
Twitter can be used as a great tool to boost the engagement rate of your website while also allowing incoming visitors to see your personal side with a Twitter feed.
There are many ways you can integrate Twitter on your website in order to engage more visitors. In this article, we will discuss some prominent methods to integrate a Twitter presence on your WordPress website.
Add Twitter Feed to Sidebar
A great way to make incoming traffic aware of your social media presence is placing a Twitter feed in the sidebar. Visitors will be able to scroll through your tweets and even follow you in case the like some of the content.
In an age where personal branding has become an important long-term goal, bloggers are increasingly turning to spend more time on social media. The secret is not in investing more time in social media but using the embedding features of social platforms and integrating them with your own website.
In order to add a Twitter feed to your sidebar, you can either get an embedded code from Twitter or add a plugin in case you’re using a WordPress website. Some of the plugins you can use include Recent Tweets, Rotating Tweets, and MP Tweet List.
Embedding a Tweet in the Content
Another great way to add Twitter to your overall website experience is by adding tweets within the content. In this process, you will have to simply paste the link of the single tweet you want to add to the content.
This is by far the easiest thing you can do to boost your the presence of Twitter on your website. This will add a level of variety to your content and also make readers believe that you research your topic well before writing the content you do.
Add A Follow Button
Finally, the last step is adding a follow button on your website. There are many WordPress plugins you can avail to add a follow button on your website.
What is the use of this?
For one, this button is not for first-time visitors to your website. After visiting your website a number of times and reading your content, a visitor can finally follow you on Twitter in order to be connected to you in person.
In Conclusion
In conclusion, this article explored how you can improve the presence of Twitter on your website.
About the Author – Gaurav Manchanda is an online advertising adviser and social media influencer with many years of solid experience in the field. He currently serves as a consultant at DCA, an institute known for its digital marketing training in Delhi.
